This is a brief comment to the decision rendered in Veraz Equifax v. Open Discovery (Globinfo) the first Adwords case in Argentina.
Veraz contends that Globinfo is using the trademarked term “veraz” and “organizacion veraz” in sponsored links in www.google.com.ar. Veraz is the leading credit reporting agency in Argentina. Globinfo is an unknown seller of credit information who started recently to sell credit reporting using the Internet as a channel.
The judge issued the injunction on two basis: the law of trademarks and unfair competition law ordering the defendant to stop using plaintiff trademarks as sponsored links.
The decision (see copy in PDF format) has not been published yet because it is only an injunction; the main lawsuit is being prepared to be launched soon.
Globinfo filed a motion to protect their Adwords account information (plaintiff requested to Google all information related to the user of the infringed trademarks, including dates of use, payments of money, etc..…). Globinfo is arguing that the information is a trade secret and Google should not disclose it. The judge has rejected Globinfo pettion and allowed the request of information to proceed.